Video Automation. And then some.


Alula has just released an update to our intelligently unified platform that powerfully integrates home security, automation, and now video altogether in a seamless design.

We’ve elegantly enabled it to deliver the premium experience your consumers are looking for and have upgraded it to include important user controls.

Our “Calendar Access” is just one of the features that’s getting noticed. Let’s take a quick look!

Most of today’s platforms force you to continuously scroll through hundreds of clips to find a clip from just last week. With the Alula platform, you now can access the content you want by pressing on the calendar icon in the right-hand corner allowing you to easily search for video clips organized by date.

Even better, the Alula platform automatically captures video for 10 seconds before an event and continues recording for up to an additional 50 seconds after an event for any detected motion. If the motion continues beyond 60 seconds, a second clip will be registered keeping things organized and accessible.

Our approach to managing the content and making it ultra-accessible is just one of the many things we have built to simplify the experience the Alula way!

Ready to add video to your services? Connect with an Alula Expert today and request a demo of our powerful platform.

Brad LaRock Joins Smart Home Security Company, Alula As Vice President of Marketing

Alula, the leader in smart security systems for dealers, today announced veteran communications executive Brad LaRock has joined the company as Vice President of Marketing.

HUDSON, Wis., Oct. 23, 2018 /PRNewswire-PRWeb/ — Alula, the leader in smart security systems for dealers, today announced veteran communications executive Brad LaRock has joined the company as Vice President of Marketing. In this role, LaRock will lead all marketing functions at Alula including security dealer growth and expansion of Alula’s innovative marketing team. LaRock is an experienced marketing leader with a proven track record in the SaaS and technology space.

“The security industry is undergoing seismic changes and unprecedented growth,” said Brian McLaughlin, chief executive at Alula. “The needs of our customers change rapidly, and Brad has years of experience developing strategies that help competitive businesses stay ahead of change and profit from it. Alula’s total solution enables a dealer’s business to reach more consumer types than ever before, making Brad’s job imperative.”

“Security is one of the most dynamic and exciting areas in technology today,” said Brad LaRock, vice president of marketing at Alula. “There are a lot of companies offering smart, connected systems for security, but Alula is the only one offering a simplified solution that’s flexible and scalable enough to put complete control of the system in the hands of dealers and their customers. My career has focused on helping companies grow their businesses smartly and profitably. I’m excited to join Alula to help professional dealers and installers build better, stronger businesses for the future.”

LaRock is an experienced marketing leader with a proven track record in the Software-as-a-Service (SaaS) category. Brad comes to Alula from healthcare marketplace Gravie, where he served as the chief marketing officer. At Gravie, he spearheaded all marketing and communications programs around the company’s mission to help their business customers improve profits while increasing value for the consumer. Prior to Gravie, Brad served as vice president and general manager of MarketForce, a global digital marketing agency at Digital River where he led his teams to help businesses generate demand for their products and services with cutting-edge digital sales and marketing programs.

LaRock has served as an advisor to cause-marketing platform Gelper, and a mentor for the Minnesota Cup business plan competition. He has a Bachelor of Science degree in Mass Communication from Minnesota State University Moorhead.

About Alula
Alula is the only security platform that delivers simplified security for independent security dealers and installers, and the customers who rely on their services and expertise. Today, thousands of dealers across North America have nearly 300,000 active locations secured and connected with Alula. Designed for security professionals, the Alula platform provides a complete security, alarm, video and automation solution for renters, homeowners and commercial installations. Alula is a business-driven security platform designed to reduce truck rolls, increase RMR, simplify inventory and put dealers in control of their business, their customers and their revenue. The Alula platform is available nationwide through distributors that cater to the alarm and integrator industry. http://www.alula.com.

Alula Launches Unified Video for Security and Automation

New Video Solution Gives Alula’s Security Dealers One Platform to Create New Business and Deliver the Market Leading Video Experience

HUDSON, WI–(PR WEB)– SEPTEMBER 25, 2018– Alula, announced today a fully integrated and consumer-friendly video solution that expands the award-winning Alula Connect+ Platform for the home and small business. Combined with a complete line of Alula- branded Security Cameras also released today [link – https://go.alula.com/videorelease], the new Alula Video offering is quicker to install and easier to maintain, with dozens of ways to increase recurring revenue for dealers. Alula Video can be branded by the professional security dealer in the Alula apps for iOS, Android.

“Alula continues to deliver on our promise of being an end-to-end platform provider from our encrypted sensors to in-home hub to IP-first, highly secure network.  We bring it all together to provide our dealers and their customers a connected-home experience that improves their business operations and the daily life for the consumer,” said Alula CEO, Brian McLaughlin. “With Alula Video professional security dealers have a profitable path to offer and deliver more for their business and residential customers.”

Alula video delivers a new suite of services to the professional security dealer channel, embracing the company’s commitment to helping dealers lower account creation costs.  The video service platform can be offered in conjunction with Connect+, or as an extension to the popular BAT Communicator line from Alula – providing the industry with the most flexible interactive service platform in the industry.

Professional security dealers can start competing today with unified video offerings from Alula by visiting: (https://go.alula.com/videorelease); or by calling 888-88-ALULA.

All Your Video – One Integrated App

Alula Video and Alula App on the Alula Connect+ Platform give professional security dealers unmatched integration between security, automation and video in a single powerful interface that provides control of smart home devices, live and recorded video, and the entire security system. Dealers can give their customers the industry’s first fully integrated video experience – not a separate app or hard to manage tab in a complicated menu. Even better, Alula Video uses a hybrid, redundant storage model to keep all the latest video activities locally and in the cloud — unlike current offerings that stop recording if a customer exceeds their data limit.

And the app at the center of it all carries your brand, helping deepen customer relationships that keep recurring revenue coming. Designed for families or businesses with multiple users on different types of mobile devices, the dealer-brandable user experience is the same on all Alula user interfaces – whether on the latest smartphone or tablet, or Alula’s unique, intuitive Android tablet touchpad.

Inside the Dealer-Branded Alula App, customers can:

  • View of all cameras live
  • Talk and listen through enabled cameras
  • Receive motion detection notifications
  • Review recorded video clips
  • Favorite, tag and download video clips
  • Save favorite cameras to the app dashboard
  • Easily navigate a unified timeline of video cameras and security events

 

The Value of Alula Video

Each Alula Video camera takes seconds to install and enroll, can be managed remotely through the Alula AlarmDealer.com portal, and provides enhanced revenue opportunities for new installations of Alula Connect+ or upgrades of systems running on Alula’s BAT LTE Communicators.

“Alula continues to deliver market-leading innovation like this fully integrated video solution that not only redefines the user experience, it also enables dealers to keep costs low, both on initial installations and on-going services,” said Avi Rosenthal – Founder, IoT Consulting. “The connected home market is expanding the definition of home security, so it’s great to see Alula driving innovation for the professional dealers, helping them to deliver state of the art services to their customers.”

ALULA BRANDED SECURITY CAMERAS for ALULA VIDEO

The completely new line of Alula Security Cameras provide the high-performance customers demand and the low-cost dealers require. The new line of cameras can be purchased from Alula or industry-leading distribution partners and include:

  • Alula Doorbell Camera
  • Alula Outdoor Bullet Camera
  • Alula Indoor Mini-Camera with Two-Way Voice
  • Alula Indoor 360 Camera – 1080p with Pan/Tilt/Zoom

Customers can buy from Alula or through leading distribution partners.

 

About Alula

Alula is the only security platform that delivers simplified security for independent security dealers and installers, and the customers who rely on their services and expertise. Today, thousands of dealers across North America have nearly 300,000 active locations secured and connected with Alula. Designed for professional security professionals, the Alula platform provides a complete security, alarm, video and automation solution for renters, homeowners and commercial installations. Alula is a business-driven security platform designed to reduce truck rolls, increase RMR, simplify inventory and put dealers in control of their business, their customers and their revenue. The Alula platform is available nationwide through distributors that cater to the alarm and integrator industry. www.alula.com

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Media Contact:
Laura Cruz
Tenor PR for Alula
laura@tenorpr.com
(917) 406-7517

Alula Named Best Security Solution in the CE Pro 2018 BEST Award Winners at CEDIA

September 6, 2018 – San Diego, CA – Alula was named Best Integrated Security Solution by an independent panel of industry judges and editors from CE Pro Magazine. The Alula Connect+ Platform provides a complete security and automation system for professional installers and security dealers looking for a platform with the simplicity and flexibility to enable immediate and future revenue.

The CE Pro 2018 BEST (Best Electronics Systems Technologies Awards) Award for the Alula Connect+ Platform was awarded in the Control and Automation category, which included integrated security systems, modules, devices, and surveillance cameras. The Alula Connect+ Platform was individually judged on multiple criteria including innovation, functionality, competitive advantages, benefits to the end user and benefits to the integrator.

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One Platform. One Experience

When it comes to automation and smart home technology, today’s consumers are faced with new market entrants on a daily basis. So many homes are filled with multiple ways of interfacing with automation, security and smart devices. Universal remotes may have solved the coffee table clutter of the past but what is today’s solution for multiple apps on your mobile device to control the smart home features consumers love.

On July 17, 2018, Alula is rolling out a unified smart home experience. One feature-rich application that puts home automation, smart security and soon video access at your fingertips across all of your customers’ devices.

Security in your life. Not on the wall.

Whether on a smartphone, tablet or the Connect+ Touchpad, Alula’s simple, integrated app delivers direct control over consumer’s smart home features and security system. Without being tied to a panel on the wall, mobile app users can control lights, locks, thermostats, cameras and garage doors independently or in combination with the arming and disarming of their security system, in whatever order you choose.

Updated Features

Consistent look and feel across all devices

  • A consistent user experience through all device interfaces drives usability, minimizing the opportunity for user confusion.

Customizable screens to highlight what is important to the user

  • Screen personalization that enhances your customers experience by allowing them to see what’s important to them, and hide what’s not.

Insanely fast scenes and automation

  • Our scene and automation engine utilize an “always-available” communication architecture executing commands faster than the competition.

Easy grouping

  • Users can combine, view and operate their security, cameras and automation controls in groups that are meaningful to them personally – entryway, living room, and back patio are examples.

Favorites and locations

  • With favorites, your customers can pick zones, devices, and scenes they want to have quick access too.
  • Customers can even manage multiple locations from one device.

Alula Connects Alexa for a Simplified Security Experience

Voice assistant technology continues to become a staple in consumers’ homes. By combining Alexa with the industry’s fastest-response times of the Connect+, Alula provides voice control that delivers the simplified experience your customers expect.

“…with Alexa Voice Assistant integration, homeowners can control the critical security and automation features of their Alula Connect+ Platform.”

Using any product with Alexa Voice Assistant integration, homeowners can control the critical security features of their Alula Connect+ Platform.

Just ask Alexa to:

  • Arm the Connect+ platform
  • Get the status of the Connect+ platform
  • Disarm the Connect+ platform using a verbal PIN Code
  • Run home automation scenes by name that are already known to the Connect+ platform

In a smart home first culture, consumers expect the speed and flexibility of tapping, swiping or talking from wherever they may be. With Alula’s “always-connected” broadband backbone and Alexa “always-listening” interface your customers will not only experience a seamless response but at speeds that leave competitors behind.

At the heart of Alula is a desire to create simple, seamless and secure solutions for professional dealers. Solutions that meet the demands of today’s consumers while simplifying the way you do business. Be sure to head to the app store on your apple or android device and experience it for yourself!

Press Release: Alula Mobile Apps Make Security Simpler and Smarthomes Smarter

Alula Unifies Applications for the Alula Connect+ Alarm Panel Across SmartPhone, Tablet and TouchPad, Making a Single, Simple Secure Experience

HUDSON, WI–(PR WEB)– JUNE, 2018–Alula, the award-winning inventors of the Connect+ Platform, announced today the completion of advanced mobile app integrations that make security and automation simple and more intuitive. With the Alula app, security, smart devices, and video are seamlessly integrated creating a more engaging experience for consumers seeking more from their security solution. The Alula mobile applications will be available on iOS for the iPhone and iPad, and for Android phones, tablets and touchpads running version 4.1 and up.

Consumers can easily control their security system while controlling other devices and build scenes like “lock my doors” and “turn off lights” when arming their security system. In addition, dealers can easily brand the app with their own logo, reinforcing the relationship with their customers and letting users forego a wired wall panel altogether. This app builds on the powerful Connect+ wireless smart security platform from Alula. Security has never been this easy and this powerful.

“For a homeowner with a smartphone and smart home, there really is no difference between automation and security,” said Alula CEO, Brian McLaughlin. “Our goal is to put you at ease by making home security and automation simple and easy. And the professional security dealers who choose Alula can make this happen for homeowners every day.”
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Press Release: Alula Arms Alexa for Home Security

Alula Connect+ Upgrades Alexa Voice Assistant for Smart Home Security

HUDSON, WI–(PRWeb – JUNE 15, 2018) – Alula released an improved implementation of Alexa Voice Assistant skills for the Alula Connect+ Platform. With Parks Associates reporting over 70 percent of new home security installations including smart home control features, and in home penetration rates of 17% of U.S. households for Amazon Echo, Echo Plus, Dot, Spot and Show with Alexa.

Alula Connects Alexa for Simpler Security
Arming or disarming an alarm system can be an anxiety producing juggling act. With the industry’s fastest-response times and option for full-service security without a keypad, Alula provides voice control through Alexa with the speed and simplicity homeowners expect.
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Stay safe and connected with these New Life Safety Devices

Seamless setup with the Connect+

After a year of extreme weather events, the trend of staying put and riding out the storm is going by the wayside. With advances in technology, weather agencies are able to predict earlier and respond faster to events that disrupt and threaten personal safety and property. Last year thousands of Americans were forced to evacuate and leave their homes behind. This is an increasing number compared to the average number of evacuations in past years.

Stay Connected, even when leaving your home behind.

With breakthroughs in sensor technology and their practical application, smart home networks are now able to notify you immediately when there is an emergency. Whether you’re hunkered down or on the road headed away from danger, stay in touch with what matters with sensors designed specifically for your personal awareness.

Most of us are used to smoke sensors and their 9-volt batteries. So much has changed. With advancements in microelectronics and energy efficiency, your smoke alarms can communicate longer, check in with your smart security system more often and be even more reliable. These same advancements have opened the door to a whole new generation of sensors.

The “Not your Grandmas Smoke Sensor”: (RE614) This Smoke Sensor uses photoelectric smoke sensing technology, paired with a fixed heat limit, and a rate-of-rise limit. The alarm will signal when one or more of the signals are tripped: Smoke, Fixed Heat, or rate of rise.

  • Sensing smoke, heat and the rate-of-rise
  • Wireless communication with the Connect+

CO Detector:(RE615) CO or Carbon Monoxide poisoning, is still a problem today and being alert is a matter of life and death. Have your home prepared to alert you.

  • An alarm will sound when dangerous levels of CO have been detected
  • Strong, reliable RF signal for reliable communication

Our Flood & Temp Sensor (RE618) might not be able to calm the waves but it will notify you of water intrusion in your home.

  • Sensing flood conditions and extreme temperature changes
  • Set custom parameters to let you know when certain extreme temperatures are reached

The Glassbreak Sensor: (RE609) Branches and debris break windows too. Be alerted during a storm whether it’s your neighbors’ lawn chair or a burglar.

  • 4 – 6 years of battery life
  • Identifies the sound of breaking glass and transmits a signal to the Connect+ panel
  • Monitors a zone of 4 to 25 feet from a protected window

Life Safety isn’t just for homeowners

 

The Connect+ and this level of awareness are not just for 2000 square foot houses. Powered by Alula means technology that is developed by folks that genuinely care about your safety and protection. These life and property safety systems can be incorporated into small businesses or a whole apartment complex. If you are a smart home fan or just want to be updated in emergency situations these sensors are a solution.

Whether your enjoying life’s adventures or forced to leave your valuables behind, you can depend on the people behind the Alula brand to continue innovating in ways that keep you in touch with what matters most.

Request a demo today.

ISC West 2018 Wrapup

Just weeks before what arguably is the biggest security show of the year we proudly announced that ipDatatel and Resolution Products were now Alula. Not only was the Alula brand and story well received on the trade show floor but so was the introduction of our new CEO Brian McLaughlin. Mr. McLaughlin had the honor, along with the rest of the Alula team, to announce our new Alula mobile app , Alula Cloud Video and our new Connect+ complete home and small business security solution.

Trade show attendees were greeted by a clean, modern and open booth design with interactive hands-on kiosk featuring Alula’s complete solutions. A mix of product engineers, sales leaders and marketing team members manned the booth with the intention of connecting with current and future Alula dealers. During the show, we were excited to be selected by CEPro’s Julie Jacobson as one of the ‘Must See Booths” from ISC West 2018 .

Taking center stage at the Alula booth were four interactive kiosks that focused on introducing the simplicity of the Alula Connect+ platform. The “modular design” kiosk presented the system’s ease of expansion reducing initial cost. Dealers were also invited to view our advanced online portal that allows for full remote programming of the Connect+ system. Also displayed were the easy system enrollment and Alula’s new mobile app with powerful features such as home automation, scenes, and custom user management, and dealer branding.

As both our new and old friends found out this year at ISC West, Alula is more than a name that stands out in front of the crowd. Alula is the people behind the name, people that put the growth of your business first with a timeless philosophy of loyalty while also embracing the future.

Key highlights: